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    August Bacon & Business: Social Recruiting 101

    Date: August 23, 2018, 7:30am
    BAHRA and Brookings Chamber of Commerce
    McCrory Gardens
    $15 or Punch Card
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    Social Media Recruiting 101 for Business Professionals

    Have you always wanted to recruit talent on social media, but never knew where to start?
    Or are you already on social, but still have yet to really gain traction with your social recruiting campaigns?  We will walk through the basics of establishing a winning social presence on Facebook, Twitter, and LinkedIn that boosts overall brand awareness, attracts quality candidates, and brings more applicants to your door.
    Bring your own device and your questions!

    Learning Objectives

    • Understand the importance of a social media presence in the current hiring environment.
    • Build a memorable social media presence from the ground up that reaches and grows your candidate audience.
    • Create share-worthy content that engages talent, and never again wonder what you should, and should not, be posting on your social feed.

    Jon Thurmond is the Mid-Atlantic Regional Human Resources Manager for Team Fishel, a utility engineering and construction firm.  He oversees the company’s national social recruiting program. A prolific speaker, Jon hosts the #HRSocialHour Half Hour Podcast and Twitter chat and serves as the Social Media Director for the Virginia SHRM State Council. Pulling from his diverse experience in recruiting, employee/labor relations, and HR leadership roles, Jon has worked across several industries, including healthcare, finance, public utility, and construction